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Uses of digital signage in the retail industry

Uses of digital signage in the retail industry

Branding

Play in-store entertainment

Show the latest music video chartbusters, movie trailers and news headlines to make the shopping experience more wholesome.

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Show social media feeds

Reinforce customer loyalty by streaming live feeds from Facebook, Twitter, Instagram. Show online reviews from influencers & retweets to build hype.

maps-building

Countdown to new launches

What better way to get all store visitors and passersby eyes on you? A digital countdown to your Spring Summer collection! Add a launch special discount code on screen, scanning which users can get instant benefits on their purchases

emergency-message

Show internal news & stats

Keep your staff updated with company mandates, guidelines, & policy changes. Introduce new recruits. Show holidays, meeting schedules, etc.

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Run promotions & ad campaigns

Highlight special offers, discounts, free product trials, coupons, loyalty programs, etc. Play advertisements that get shoppers excited.

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Real-time emergency announcements

Efficiently communicate urgent information with Pickcel's Quickly feature. This advanced functionality swiftly broadcasts real-time emergency messages, overriding standard content on selected screens for prompt alerts.

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Build better campaigns with retail digital signage templates

Level up your marketing game with Pickcel Artboard— our built-in design tool that offers irresistible templates crafted exclusively for customer engagement and brand communications.

View Templates

Pickcel is the right choice for going digital. Here is why

From software features to compatibility, we have it all!

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Free media tools

Access the exclusive with Pickcel Artboard's professional themes, fonts, and elements. Access over 100 templates and a million-plus stock photos and videos

Mobile accessible CMS

Effortlessly manage your digital signage from anywhere with the Pickcel Go mobile app, designed for your convenience and deployment schedule

Hardware no bar

Hardware-agnostic feature ensuring smooth operations on Android, MacOS, ChromeOS, Windows, and more

Integrations like no other

Pickcel offers versatile integrations, including powerful IoT systems, PIDS, and PoS billing.

Design toolset image
Pickcel content app
Pickcel Go mobile app
Hardware-neutral digital signage software
Integration & automation feature
Design toolset image

Free media tools

Access the exclusive with Pickcel Artboard's professional themes, fonts, and elements. Access over 100 templates and a million-plus stock photos and videos

Pickcel Go mobile app

Mobile accessible CMS

Effortlessly manage your digital signage from anywhere with the Pickcel Go mobile app, designed for your convenience and deployment schedule

Hardware-neutral digital signage software

Hardware no bar

Hardware-agnostic feature ensuring smooth operations on Android, MacOS, ChromeOS, Windows, and more

Easy scaling across devices

Integrations like no other

Pickcel offers versatile integrations, including powerful IoT systems, PIDS, and PoS billing.

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Reliable and secure. We are SOC2 certified!

Our SOC2 certification attests to our dedication to data protection, promoting seamless collaborations.

View Security Policy

On-premise solution for maximum control!

The on-premise solution enables organizations to self host Pickcel's digital signage content management system on the local server, ensuring maximum control & security.

View On-premise solution
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Customer success story: Amazon

How Pickcel’s retail digital signage solution solved the product marketing challenge.

Read all case studies Read the Amazon mall Kiosk Story

60+ digital signage content apps for retail businesses

All Pickcel apps come free with the Pickcel digital signage software. Try our software to unlock 60+ apps that make communication for your business easier!

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Benefits of digital signage in retail

Eliminates Cost of Printing

Reduce recurring investments

Switch to a one-time investment that cuts down recurring expenses like printing, offering a higher return on investment.

Convenience is Sky-High

Easy content updates

Pickcel's software allows fast and effortless updates to your digital signage, ensuring quick content refreshes all the time.

Multi-functional

Multi-functionality

A screen that shows your brand's ad banner can also show the live weather. Unlike static signage, digital signage is a reusable asset.

Who needs Pickcel’s retail solution?

Digital signage can be implemented in any store to enhance a customer’s shopping experience. Where can you use it to your advantage?

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Get the best of retail digital signage with Pickcel

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Frequently Asked Questions

Retail digital displays or retail advertising signs are strategically placed in various spots throughout the store to display relevant advertisements. They usually have a specific message and can either be highly visual or written. Businesses use these displays to show relevant messages that will draw the attention of potential customers. The signs are also used to inform customers about special offers and deals, product recalls, as well as other promotional campaigns.

Yes, all your business data, graphs, confidential information, videos, images, and other details are secure in a cloud-based environment. You never have to worry about the security of your data at Pickcel.

We support files in video (all except flash) and image (JPEG, Gif, Png) format. You can send your files in these formats. In case of any difficulty, feel free to contact us.

With a digital signage solution from Pickcel, you can attract your set of audiences effectively and efficiently. You can make internet communication and let your customers know what better you can provide. No doubt, retail digital signage has enhanced businesses and the way they interact with their customers.