Sep
A content management system, or in short CMS, is any software application that allows users to create, edit, and publish content on a digital platform. All types of content (texts, images, videos) that you see on a digital medium have to be processed with the help o...
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Sep
If you have run out of content ideas for your digital signage or if you intend to show self-updating content on your screen, then RSS Feed can be the magic wand you have been looking for. RSS (Really Simple Syndication) feeds let users to stay updated on activities...
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Aug
A digitally connected restaurant? Is this some new futuristic tech-driven marketing gimmick that only the top one percent of businesses can afford? Because the better half of the pool of restaurant businesses are yet to catch up with the snazzy AR-VR blah blahs. Wel...
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Aug
Whether it is the local post office, the district court, or the national library— public sectors, owing to their very nature of serving the public, have to rely on communication. However, in reality, public offices and institutions are hardly the places where you wi...
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May
You must have heard of the phrase, “the more you give, the more you get?” Well, it seems like the expression has as much relevance to business as to a wellness coach’s class. Businesses, especially those in the Food & Beverage industry, need to...
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Apr
Vying for consumers’ attention is a lot tougher now in this new age of content. You need to up your game to compete with online ads. Nonetheless, your outdoor signages can still play a significant role in bringing in more exposure for your brand. To make sure it sta...
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Apr
Examples of Good Content for Digital Signage The kind of content you show is what primarily makes your digital signage good or bad. If your content is bad, even the most glamorous screen will look boring. On the other hand, you can bring life to an old screen with e...
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Apr
New means of communication and information transfers have been created and they are continuously evolving. Today, all organizations across the globe are using digital bulletin boards to display their brands using the power of technology. Businesses, schools, college...
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Mar
The world is digitally evolving, and you need to embrace these digital potentials to improve efficiency and productivity. Any owner who is aiming for enhanced customer engagement and success will definitely pay heed to the importance of digital signage displays. Wha...
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Mar
Digital signage is the go-to advertisement approach for all industries. Digital signage solutions have better reach, facilitate efficiency, and are much more affordable than any other advertising methods. In fact, a study by DataBridge reveals that between 2021 and...
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Mar
Do you own a business? How do you send out your information or announce your offerings to the world? If you are still using print media, we have got news for you, you are sowing way more than you can reap. Traditional signage boards and paper media are rapidly trans...
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Mar
Workplace communication is an integral ingredient that not only makes the entire work process smooth but also brings efficiency to the company. As an employer, it is your responsibility to encourage effective workplace communication that will yield success. Without...
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Mar
You would agree that your employees build your company and steer it towards success. Hence, it is essential to think about employee engagement that will result in the rise in your business' productivity. What is Employee Engagement? Before moving towards any further...
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Jan
Digital signage improves the efficiency of corporate communication. It not only provides a highly-visible internal communication channel to share information but also keeps the workforce and customers in-the-know. If you haven’t incorporated digital signage fo...
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Jan
What is the most resilient parasite? Bacteria? A virus? An intestinal worm? An idea. Resilient…highly contagious. -Inception Now that we have left behind the bizarre year of 2020, this popular quote from the movie ‘Inception’ makes more and more sense...
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Dec
How many times have you experienced this— you walk past a quick-serve restaurant, you notice the outdoor digital menu board displaying the mouthwatering images of a burger or sushi…and now, all of a sudden, you feel HUNGRY! Can’t tell about you, but the...
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Dec
When you think about digital signage for restaurants and bars, the menu is the first thing that pops into mind. Believe it or not, people today are drawn to attractive and moving visuals that intrigue them. But how do you let them know what you have to offer them? T...
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Oct
Let’s start with a fun fact: Nobody ever gets rid of the old notes on a bulletin board! We all have seen those giant cork bulletin boards that are full of torn papers, outdated information, and uncategorized content pinned at the same place. Now, let’s ask ourselves...
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Oct
A certain customer waits in a long queue at one of the billing counters near ‘Exit A’ of a supermarket. All the counters near ‘Exit A’ have similar drawn-out queuing lines. The customer has only three items to bill. The customer is restless. She has to pick up her s...
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May
Pickcel is actively taking innovative approaches to deliver digital signage solutions. The firm also remains a top choice among multiple companies due to their effortless and comprehensive ways of displaying content. Have a look at the profile of Pickcel to know mor...
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Jan
Digital signage is in a major upward trend, primarily driven by technical advancement, cost-effective hardware, and easy connectivity. We have witnessed significant innovations in digital signage space since the last couple of years and it is expected to evolve furt...
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Jan
Only 13% of employees worldwide are engaged at work. - Gallup’s State of the Global Workplace study In other words, only about one in eight workers are psychologically committed to their jobs and likely to be making positive contributions to their organizations. Th...
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Jan
It is said that we humans remember (create memories of) those situations/moments/ events that have engaged at least 3 out of our 5 senses – Feeling (Touch), Taste, Sight, Smell & Hearing (Sound). In this era of information overload, could we then apply the above...
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Jan
Digital signage is a powerful visual communication tool for businesses to engage their audience. With bright screens and colorful dynamic content, digital signages attract the viewer’s attention quicker and easier than any other form of advertising media. While othe...
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