Choose Scalability with Pickcel Over Samsung VXT
Scale your signage network with smarter workflows and integrations. See why Pickcel is the better choice.

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Why Pickcel CMS Beats Samsung's VXT
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Hardware-Agnostic Flexibility
Samsung's CMS locks you into its own screens. Pickcel is compatible with multiple OS and devices.

Manage On the Go
With the Pickcel Go App, schedule, update, or remove content from your phone, no desktop required.

Hardware-Agnostic CMS
Unlike Samsung's proprietary hardware dependency, Pickcel works across multiple screens, OS and media players.

Top-Grade Security
Pickcel is SOC2 & ISO 27001 certified. Pickcel's CMS is perfect for corporate and multi-location networks.

Self-Hosted CMS Option
Pickcel supports local on-premise deployment for high-security or regulatory environments.

Custom-Built Features
Get customized apps and dashboards for retail, hospitality, or corporate use- something Samsung doesn't offer.

Smart Signage Networking With Pickcel Dashboard
- Control, monitor, and optimize your entire digital signage network in one intuitive display dashboard.
Pickcel CMS vs Samsung VXT
| Features | Samsung VXT | |
|---|---|---|
| Custom App Development | Limited | |
| Hardware Compatibility | vendor‑agnostic | Only works with Samsung displays |
| Vendor Lock-in Risk | No. Works with multiple SoC & external media players | Limited to Samsung displays |
| Deployment Options (Cloud/on‑prem/hybrid) | SaaS + on‑prem | On‑prem + limited cloud |
| Live Meeting & Screen Share (Zoom/Teams) | Limited | |
| Real‑time Data Display (Power BI / Tableau) | Limited/custom | |
| Cross‑industry Integrations (ERP, POS, IoT etc.) | Extensive | Samsung‑centric |
| Dashboard & UI/UX Ease | Intuitive UI | Good (VXT Canvas) |
| Mobile App Access | Pickcel Go | Limited |
| Interactive Display Support | ||
| Industry‑specific Solutions | (QSR, transport, etc.) | Limited |
| Digital Menu Boards for QSR | Limited | |
| Emergency & Live Override Features | widgets | |
| Scalability & Global Rollout | Unlimited & cloud‑scalable | Samsung devices & license |
| Security & Compliance (SOC‑2, ISO) | Enterprise-grade | |
| Ease of Use & Management | Very easy | GUI‑based, needs IT |
| Audit Log | ||
| Smart Tools Integration | (Canva, Slack, weather) | Limited |
| 4K Media Support | ||
| Signage Content Templates | 100+ | Canvas + widgets |
| Multiple Slide Options | Slideshow mode | widgets |
| Emergency Real‑time Content Publication | ||
| Remote Troubleshooting of Media Players | ||
| Role‑based Access Control | ||
| Faster Content Processing Time | cloud | Moderate |
| Digital Signage Analytics | Basic statistics | |
| Media Filtering by Tags | ||
| In‑built Design Tool for Media Creation | (Artboard, Canva) | Basic editor |
Disclaimer: Pickcel is unaffiliated with Samsung, and this data is purely based on our web research. Samsung retains its trademark ownership. Users can validate our assertions by testing both products.
What Sets Pickcel Apart: Real Impact From Real Brands

Mad & Co.
Mad & Co., a rising bubble tea brand, adopted Pickcel's cloud-based CMS to manage digital menus and storefront promotions. The client needed a scalable solution to attract foot traffic across multiple outlets and simplify daily menu changes. Pickcel's video wall integration helped boost visibility and highlight deals within tight in-store spaces. Features like day-part scheduling and HD video playback drove greater engagement.
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Asian Paints
India's largest paint manufacturer, Asian Paints, used Pickcel's CMS to transform idle kiosk screens into dynamic marketing tools. Across 2500+ stores, Pickcel enabled content scheduling, language localization, and screen tagging for targeted campaigns. This helped maximize kiosk usage, enhance in-store branding, and engage customers even during non-interactive periods.
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