OTT Streaming on Digital Signage Powered by Pickcel
Deliver powerful screen experiences with one bundled solution. Pickcel unifies premium OTT and dynamic digital signage - all controlled from a single, scalable platform.

Trusted by Enterprises Across Industries
Why Offer OTT Streaming on Digital Signage as One Solution?
Equip yourself or your clients with a screen strategy that’s outcome-driven. With Pickcel’s unique solution, users can:

- Capture the audience’s short attention spans with content that entertains, promotes, and informs, all in one frame
- Run hyper-local ads instantly based on venue, time, or audience demographics
- Maximize screen ROI by merging engagement and monetization on every screen
- Optimize performance in real time with visual analytics, health reports, and content-level insights.
Core Features to Deliver Scalable Screen Networks

Unified Playback
Stream OTT and signage content side by side, or schedule them back-to-back, using a single player app.
- Multi-zone & Mosaic Layouts : Run OTT content, ads, tickers, and widgets simultaneously.
- Smooth Transitions : Ensure a professional, immersive viewer experience.
- Hardware Compatibility : Supports Android, LG webOS, Samsung Tizen, etc.

Centralized Control for Multi-Site Content Management
Manage screens across venues with just one console.
- Campaign Scheduling : Publish playlists based on audience, time, or business zone
- QuickPlay mode : Push updates in real time, from promotions to emergency alerts
- Real-time Monitoring : Track screen health, content status, and user engagement

Admin Panel for OTT Plan Management
Full control over what gets displayed, by whom, and when.
- DRM Encryption : Ensure secure streaming of licensed OTT content
- Business-Type Tagging : Segment content by venue type (retail, hospitality, etc.)
- Content Plan Management : Support upsell of content packages, add-ons, or regional access levels
Looking to bundle OTT and signage for your screens? Let’s explore how Pickcel can power it.
Where Can the OTT Digital Signage Software Drive Business Impact?

Media Houses & Agencies
Large media houses can use Pickcel's OTT on digital signage platform to create a nationwide connected screen network across commercial venues (viz. hospitals, retail stores, gyms, salons, corporate cafeterias, hotels, and transport hubs) and monetize both.
- Premium OTT content rights (already owned or syndicated by the media house)
- Ad inventory slots and hyper-local promotional content
Essentially, they become a connected DOOH + OTT channel operator.
Telecom Providers
Telecom companies that possess OTT rights can leverage Pickcel’s unique solution to either enhance their own offerings or power new service models:
- For own expansion Deploy outdoor or indoor signage networks monetized through ads and OTT streaming, creating a scalable media platform.
- For business clients Offer a bundled solution to run in-premise screen networks combining OTT content and business promotions ideal for retail, hospitality, healthcare, and corporate
This opens a powerful B2B and B2C monetization avenue, with Pickcel’s platform powering the backend.

Pickcel has already done a similar implementation for one of the largest Telecom companies in the UAE - Etisalat.
Scalable for Partners & Enterprise Clients
White-label ready
Add your own branding to the platform
Resell-ready infrastructure
Built for multi-client management
Client flexibility
Let users control content and permissions
Your role
You own the customer. We power the screens.
Note:
Pickcel’s unified OTT + digital signage solution is developed on a project basis, customized to client needs. The OTT content licenses and distribution rights must be arranged by the client.


Ready to Build a Smarter Screen Network?
Your screens are your next big revenue stream. With Pickcel, bundle OTT and signage into one turnkey solution that drives growth-for your business or your clients.